According to an article about online market growth, “John Donahoe, still has the company on the track, but eBay’s competitors are moving a whole lot faster.”
Instead of intensely worrying about growing profits, Donahoe wanted to focus on the company’s view from the customers. Ebay is on its way from an “all encompassing auction house” to a more sophisticated outlet mall type website. View the article here: http://www.nytimes.com/2011/02/07/technology/07ebay.html?ref=business
How do you think that this change of demographic Ebay is trying to hit could affect the employees at Ebay? What if it becomes more successful? What if the current demographic doesn’t want Ebay to change?